We simplify complex B2B products and build the systems they need to scale.

We simplify complex B2B products and build the systems they need to scale.

We simplify complex B2B products and build the systems they need to scale.

For growth-stage software teams whose products have become harder to use as features, workflows, roles and modules grow.

For growth-stage software teams whose products have become harder to use as features, workflows, roles and modules grow.

For growth-stage software teams whose products have become harder to use as features, workflows, roles and modules grow.

Prior enterprise experience within our leadership

Project No.

0

0

1

0

0

1

Expertise

Product Design

Product Design

Design Systems

Design Systems

Web & Mobile

Web & Mobile

Duration

1 year 5 months

1 year 5 months

PeopleFusion

PeopleFusion

From an early HRMS concept to a live enterprise platform winning a 10,000+ employee customer

From an early HRMS concept to a live enterprise platform winning a 10,000+ employee customer

From an early HRMS concept to a live enterprise platform winning a 10,000+ employee customer

PeopleFusion needed to turn a complex HRMS vision into a serious enterprise product. We shaped the web and mobile experience, advanced workflows and scalable design system. Within roughly 2–3 months, the company secured a customer operating at 10,000+ employee scale.

PeopleFusion needed to turn a complex HRMS vision into a serious enterprise product. We shaped the web and mobile experience, advanced workflows and scalable design system. Within roughly 2–3 months, the company secured a customer operating at 10,000+ employee scale.

PeopleFusion needed to turn a complex HRMS vision into a serious enterprise product. We shaped the web and mobile experience, advanced workflows and scalable design system. Within roughly 2–3 months, the company secured a customer operating at 10,000+ employee scale.

10K+ Employee scale

10K+ Employee scale

10K+ Employee scale

A major enterprise customer secured within the first few months.

A major enterprise customer secured within the first few months.

A major enterprise customer secured within the first few months.

Long-term Partnership

Long-term Partnership

Long-term Partnership

Expanded across product, mobile, web and white-label experiences.

Expanded across product, mobile, web and white-label experiences.

Expanded across product, mobile, web and white-label experiences.

INTRO

Growth doesn't happen in one part of the digital journey.

A website shapes the first impression. Marketing systems turn interest into action. Product experience drives adoption. The systems underneath everything determine how well it can scale.

As companies grow, these layers often become more complex, fragmented and harder for teams to manage.

We help simplify the product at the centre of that experience, then build the wider digital systems around it when needed - from product and development to web, brand and marketing automation.

Growth doesn't happen in one part of the digital journey.

A website shapes the first impression. Marketing systems turn interest into action. Product experience drives adoption. The systems underneath everything determine how well it can scale.

As companies grow, these layers often become more complex, fragmented and harder for teams to manage.

We help simplify the product at the centre of that experience, then build the wider digital systems around it when needed - from product and development to web, brand and marketing automation.

Project No.

0

1

2

0

1

2

Expertise

Product Design

Product Design

Gamification UX

Gamification UX

Web & Mobile

Web & Mobile

Duration

1-1.5 Years

1-1.5 Years

Padel Underground

Padel Underground

Turning a viral padel community into a live gamified platform in 4 months.

Turning a viral padel community into a live gamified platform in 4 months.

Turning a viral padel community into a live gamified platform in 4 months.

Padel Underground had built a highly active community, but much of the operation still ran across Instagram, Discord, WhatsApp and Sheets. We turned that system into a gamified mobile product, admin dashboard and launch ecosystem, with community adoption and brand partnerships following after launch.

Padel Underground had built a highly active community, but much of the operation still ran across Instagram, Discord, WhatsApp and Sheets. We turned that system into a gamified mobile product, admin dashboard and launch ecosystem, with community adoption and brand partnerships following after launch.

Padel Underground had built a highly active community, but much of the operation still ran across Instagram, Discord, WhatsApp and Sheets. We turned that system into a gamified mobile product, admin dashboard and launch ecosystem, with community adoption and brand partnerships following after launch.

Early Traction

Early Traction

Early Traction

Community adoption and partnership activity followed soon after launch.

Community adoption and partnership activity followed soon after launch.

Community adoption and partnership activity followed soon after launch.

4 Months

4 Months

4 Months

From manually managed community to live digital product.

From manually managed community to live digital product.

From manually managed community to live digital product.

testimonial

From first impression to product adoption.

From first impression to product adoption.

From first impression to product adoption.

[First impression]

[First impression]

Brand & Website

Brand & Website

Brand & Website

[Engagement]

[Engagement]

Content & Digital Experiences

Content & Digital Experiences

Content & Digital Experiences

[Conversion]

[Conversion]

Lead Systems & Marketing Automation

Lead Systems & Marketing Automation

Lead Systems & Marketing Automation

[Experience]

[Experience]

Product Design & Development

Product Design & Development

Product Design & Development

[Adoption]

[Adoption]

Onboarding, Product Systems & Lifecycle

Onboarding, Product Systems & Lifecycle

Onboarding, Product Systems & Lifecycle

Project No.

0

2

3

0

2

3

Expertise

Healthcare UX

Healthcare UX

Product Design

Product Design

Design Systems

Design Systems

Duration

1.5–2 Years

1.5–2 Years

Confidential Public Healthcare

Confidential Public Healthcare

Designing a regulated healthcare ecosystem for real-world operations.

Designing a regulated healthcare ecosystem for real-world operations.

Designing a regulated healthcare ecosystem for real-world operations.

A healthcare technology team needed to turn complex clinical, inventory and compliance requirements into one connected product ecosystem. We designed the architecture, critical workflows, mobile experiences and shared design system. The first operational product reached real-world healthcare use within 2–3 months.

A healthcare technology team needed to turn complex clinical, inventory and compliance requirements into one connected product ecosystem. We designed the architecture, critical workflows, mobile experiences and shared design system. The first operational product reached real-world healthcare use within 2–3 months.

A healthcare technology team needed to turn complex clinical, inventory and compliance requirements into one connected product ecosystem. We designed the architecture, critical workflows, mobile experiences and shared design system. The first operational product reached real-world healthcare use within 2–3 months.

Real World Use

Real World Use

Real World Use

Experiences progressed into healthcare professionals’ operational environments.

Experiences progressed into healthcare professionals’ operational environments.

Experiences progressed into healthcare professionals’ operational environments.

2–3 Months

2–3 Months

2–3 Months

From complex requirements to the first operational product.

From complex requirements to the first operational product.

From complex requirements to the first operational product.

testimonials

A significant jump in lead conversions.

" Their Marketo expertise helped us get more from the platform and turn our campaigns around. Professional, capable, and easy to work with. "

Chiranjeet Shah

Global Head of Martech, Tata Communications

300 Fortune 500 customers · 190+ countries

They became much more than a design partner.

" They understood a complex healthcare and AI product quickly, challenged our thinking, and helped shape the product as it evolved. "

Himalesh Kumar

Serial Tech Entrepreneur · Former Founder & CEO, Tapdn
Built enterprise IoT technology with CORT, a Berkshire Hathaway company

The website finally matched the quality of the business.

" They understood what we were after, communicated clearly, and made the process easy. I’ve already recommended the team to others. "

Evan Xu

Protection Consultant & Strategist · Total Protect, Australia

Digital partner to a growing premium automotive business now expanding into major-brand partnerships.

They tackled the technical challenges head-on.

" We faced some big technical challenges, and they handled them directly. Their development skills and problem-solving mindset really stood out. "

Akash Paul

Senior Manager, Business Systems · Blackhawk Network

11+ years in marketing & automation · BHN processes $28B annually across 220+ countries

Reliable, committed, and focused on the outcome.

" Great working with Manish. He was reliable, committed, and genuinely dedicated to making the project successful. "

Pavneet Singh

Founder, Stackera

10+ years across fintech, AI & product development · 25+ products shipped

Product, development and Marketo under one roof.

" They handled our app and Marketo automation end to end, kept timelines on track, and streamlined our marketing efforts. "

Neha Verma

Technical Architect, Infosys

$20B+ annual revenue · 328K+ employees · 59 countries

A significant jump in lead conversions.

" Their Marketo expertise helped us get more from the platform and turn our campaigns around. Professional, capable, and easy to work with. "

Chiranjeet Shah

Global Head of Martech, Tata Communications

300 Fortune 500 customers · 190+ countries

They became much more than a design partner.

" They understood a complex healthcare and AI product quickly, challenged our thinking, and helped shape the product as it evolved. "

Himalesh Kumar

Serial Tech Entrepreneur · Former Founder & CEO, Tapdn
Built enterprise IoT technology with CORT, a Berkshire Hathaway company

The website finally matched the quality of the business.

" They understood what we were after, communicated clearly, and made the process easy. I’ve already recommended the team to others. "

Evan Xu

Protection Consultant & Strategist · Total Protect, Australia

Digital partner to a growing premium automotive business now expanding into major-brand partnerships.

They tackled the technical challenges head-on.

" We faced some big technical challenges, and they handled them directly. Their development skills and problem-solving mindset really stood out. "

Akash Paul

Senior Manager, Business Systems · Blackhawk Network

11+ years in marketing & automation · BHN processes $28B annually across 220+ countries

Reliable, committed, and focused on the outcome.

" Great working with Manish. He was reliable, committed, and genuinely dedicated to making the project successful. "

Pavneet Singh

Founder, Stackera

10+ years across fintech, AI & product development · 25+ products shipped

Product, development and Marketo under one roof.

" They handled our app and Marketo automation end to end, kept timelines on track, and streamlined our marketing efforts. "

Neha Verma

Technical Architect, Infosys

$20B+ annual revenue · 328K+ employees · 59 countries

Engagements

Focused Product Transformation

For a critical product area, workflow or experience that has become difficult to use or scale.

For a critical product area, workflow or experience that has become difficult to use or scale.

Product discovery & strategy

Product discovery & strategy

Workflow and experience design

Workflow and experience design

Design systems and components

Design systems and components

Development-ready delivery

Development-ready delivery

Typical Timeline

8-12 weeks

Ongoing Product Partner

For teams continuously evolving their product across new workflows, features, modules and markets.

For teams continuously evolving their product across new workflows, features, modules and markets.

Ongoing UX and product design

Ongoing UX and product design

Design system evolution

Design system evolution

Close collaboration with your team

Close collaboration with your team

Flexible scope across product and design

Flexible scope across product and design

Typical Timeline

Long-term

Integrated Digital Partnership

For companies that need more than the product itself. We can support the wider digital system around your business.

For companies that need more than the product itself. We can support the wider digital system around your business.

Product, development and implementation

Product, development and implementation

Web design and development

Web design and development

Brand and digital design

Brand and digital design

Marketing automation (Adobe Marketo)

Marketing automation (Adobe Marketo)

AI visuals and film production

AI visuals and film production

Let’s build

something

interesting.

Let’s build

something

interesting.

Let’s build

something

interesting.

Techiatrix 2026

Based in India

Working Globally

Product, web, development and marketing automation for B2B teams.

ASCII SourceMobile ASCII Source

Techiatrix 2026

Based in India

Working Globally

Product, web, development and marketing automation for B2B teams.

ASCII SourceMobile ASCII Source

Techiatrix 2026

Based in India

Working Globally

Product, web, development and marketing automation for B2B teams.

ASCII SourceMobile ASCII Source